KRT Marketing is a data-driven recruitment marketing agency.

What does that mean? We let data and analytics take the driver’s seat. We crunch the numbers and answer the question, “What’s next?”  The only decisions we make are informed ones. We have a knack for rolling up our sleeves, getting side-by-side with our clients, and becoming a true extension of their recruitment and talent acquisition teams. Stay a while, click around, and get to know us.

From Our Blog

Recruitics Acquired KRT Marketing

Posted on 1 August 2019 | 1:37 am

KRT-acquisition

We’re thrilled to announce that earlier today, KRT was acquired by Recruitics!  Recruitics is a data-centric recruitment marketing agency that makes it easy for the world’s leading brands to attract and hire great talent. As pioneers in the space, Recruitics revolutionized recruitment advertising in 2012 with the introduction of the world’s first recruitment marketing analytics […]

The post Recruitics Acquired KRT Marketing appeared first on KRT Marketing - Recruitment Advertising Blog.

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4 Ways to Integrate “Easy Apply” With Programmatic Recruitment Advertising

Posted on 24 July 2019 | 3:15 pm

easy-applies-programmatic-job-ads

At KRT, one of the most common questions we get asked is, “Our recruiters used to get more applications using ‘easy applies’; how can we use that but also use programmatic?” Applicant tracking systems (ATS) have their benefits, but a smooth, seamless application process usually isn’t one of them. “Easy applies” allow candidates to quickly […]

The post 4 Ways to Integrate “Easy Apply” With Programmatic Recruitment Advertising appeared first on KRT Marketing - Recruitment Advertising Blog.

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7 Awesome Career Sites From a Designer’s Perspective

Posted on 17 July 2019 | 3:33 pm

career-site-examples

It’s no question that career sites are an important resource that candidates use to research and evaluate a company and their employer brand. Simply having a career site isn’t enough, but having an informative and frictionless experience is vital. From a designer’s perspective, here are a few career sites that stand out. If you’re looking […]

The post 7 Awesome Career Sites From a Designer’s Perspective appeared first on KRT Marketing - Recruitment Advertising Blog.

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How Candidate Experience and Recruitment Advertising Go Hand In Hand

Posted on 10 July 2019 | 3:00 pm

candidate-experience-recruitment-advertising

With more clients adopting programmatic job advertising and continuing to invest additional dollars through this type of buying, I often get asked how we can continually improve on job-level performance. Do we need to increase cost-per-click (CPC) bids? Should we allocate more budget to these hard-to-fill jobs? Are the apply and budget caps set at […]

The post How Candidate Experience and Recruitment Advertising Go Hand In Hand appeared first on KRT Marketing - Recruitment Advertising Blog.

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Must-See Recruitment and Employer Brand Video Examples

Posted on 26 June 2019 | 5:22 pm

employer brand video

Employer brand video can be done in several ways. Check out these high-production employer brand video examples for inspiration.

The post Must-See Recruitment and Employer Brand Video Examples appeared first on KRT Marketing - Recruitment Advertising Blog.

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Is My Recruitment Marketing Data Reliable?

Posted on 20 June 2019 | 4:10 pm

recruitment marketing data

Why are there discrepancies in your recruitment marketing data? Reconcile and measure ROI with third-party tracking. Learn how!

The post Is My Recruitment Marketing Data Reliable? appeared first on KRT Marketing - Recruitment Advertising Blog.

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XML Job Feeds: Steps to Help Your Career Site Launch Go as Planned

Posted on 7 June 2019 | 6:42 pm

career site transition

Going through a career site transition? Did you hit this often-overlooked step for launch? Check out this guide for XML job feed integration.

The post XML Job Feeds: Steps to Help Your Career Site Launch Go as Planned appeared first on KRT Marketing - Recruitment Advertising Blog.

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Podcast Advertising for Recruitment: What You Need to Know

Posted on 31 May 2019 | 3:01 pm

podcast advertising

Podcast advertising for recruitment is a great way to reach a highly engaged and uniquely targeted audience. Learn more about this rising trend.

The post Podcast Advertising for Recruitment: What You Need to Know appeared first on KRT Marketing - Recruitment Advertising Blog.

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The 360 Approach to Diversity & Inclusion in Your Recruitment Strategy

Posted on 22 May 2019 | 5:18 pm

diversity and inclusion

Diversity and inclusion efforts for recruitment mean more than posting on specialized job boards. Learn more about a 360 diversity and inclusion approach.

The post The 360 Approach to Diversity & Inclusion in Your Recruitment Strategy appeared first on KRT Marketing - Recruitment Advertising Blog.

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How APIs Are Taking Recruitment Marketing to the Next Level

Posted on 17 May 2019 | 12:09 am

APIs for recruitment marketing are catching on! See the many ways they're being used to change the way we recruit and report.

The post How APIs Are Taking Recruitment Marketing to the Next Level appeared first on KRT Marketing - Recruitment Advertising Blog.

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PPC Portfolio Manager™

PPC Portfolio Manager

PPC Portfolio Manager is a programmatic recruitment advertising solution that significantly improves your PPC investments by using real-time applicant data and KRT’s media expertise.

Programmatic advertising will ensure ALL your open jobs get the applications they need from qualified candidates to make your hires.

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Interested in finding out about how we can help you with Recruitment Marketing? Feel free to drop us a line!

3685 Mt. Diablo Blvd., Suite 255
Lafayette, CA 94549
(925) 284-0444
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